During the Fall of 2017 I was on co-op at Marsh Ideas in Cincinnati. While there, I had the pleasure of working on projects for Kroger, Yogurtland, Carl's Jr. & Hardees, and Easy Off. Marsh was my first experience with branding and packaging and really ignited my love for all that it is. This page shows the broad range of projects I completed during my semester there.
Kroger Kaleidos icons that now are expanded out to many flavors:
KROGER KALEIDOS ICONS
Easy-Off packaging concept that was our further out option that modernized the design while also depicting function and imagery in a different way than in the past.
EASY-OFF PACKAGING CONCEPT
I lived for Yogurtland during this internship.
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We're talking large window posters, mailers, display screens, table clings, wall talkers, flavor cards, campaign branding, social media posts/bugs/banners, you name it.
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Even spoon designs:
YOGURTLAND PRINT & DIGITAL DESIGN
Early-stage ideas for a Whoppers + KitKat edition spoon (front and backs).
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Yes, that is a Jonah Hill on a spoon.
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You either know why or you don't (find whoppers' 2017 brand guidelines).
This was my first experience learning to work with marketing and social media projects. It really showed me why I love branding so much.
HARDEE'S & CARL'S JR .GIF'S
Here are .gifs from storyboards for Hardee's & Carl's Jr. advertising their Jolly Rancher shake release and then their breakfast biscuit sticks.
